Business Administration Project Topics

An Assessment of Business Environment and Its Impact Organizational Growth (a Case Study of Nigeria Bottling Company)

An Assessment of Business Environment and Its Impact Organizational Growth (a Case Study of Nigeria Bottling Company)

An Assessment of Business Environment and Its Impact Organizational Growth (a Case Study of Nigeria Bottling Company)


Objective of the study

The following research objectives are;

  1. To provide a basic understanding of the concept of the business environment
  2. To determine the advantages of the environment on business organization
  3. To highlight the problem of environment before establishing any business organization
  4. To recommend solution to environment problem in a business venture





As a concept, business environment is regarded to be a complex and important consequent, the concept has been addressed in a number of ways by different scholars. For example Ola (1993) seems to believe that business environment is phenomenon that is too complex and too varied to be captured by any one definition. The important of business environment has been attested to by numerous scholars such as Oyebanji (1994), Lawal (1993) and Aldrich (1979). All these scholars have discussed extensively that business environment is an important process to influence on a group in particular situation to motivate others to goals achievement. Environment in management does not mean the surrounding but it covers the factors of forces that affect business effectiveness in the process of producing an intending result. Oyebanji (1994) defined business environment as those factors that can influence the individual’s business organization. He stressed further by saying that every organization must take into consideration the environmental constraints, material and human resources in their respective business in spite of their differences in status and that the effect of the environment caries from one situation to another. Ola (1993) classified Nigerian business environment as the Nigerian economy since the businesses are established and managed within an economy. He was of the opinion that the state of affairs has a significant on the business within that economy. Oyebanji (1994) further testified that Nigerian business environment has witnessed a total change, which started from the oil boom era in 1960s austerity measure in the early 70’s and structural adjustment programme in the 80s. Aldrich (1979) said the environment was made up of stable and unstable homogenous, heterogeneous, rich and poor, complex and simple, unpredictable variables. He further stressed that business environmental factors change along with factors of production and environmental influences may be stable over a certain period of time. The assertion was supported by Ashley and Van de Van (1986), which had the view that the manager’s basic role is to be able to manage and control the organization in the difficult and emergency period. Changes take the form of adaptation. The manager must perceive the process and respond to a changing environment by re-arranging the internal organization structures so as to ensure survival and effectiveness. The need for studying business environment is important considering the fact that business organization do not operate in a vacuum, effective management to complex and dynamic society requires the assessment of strength and weakness of the organization and the opportunity and threat posed by the challenges of the external environment. For survival and growth, organization must adapt these changes.





In this chapter, we described the research procedure for this study. A research methodology is a research process adopted or employed to systematically and scientifically present the results of a study to the research audience viz. a vis, the study beneficiaries.


Research designs are perceived to be an overall strategy adopted by the researcher whereby different components of the study are integrated in a logical manner to effectively address a research problem. In this study, the researcher employed the survey research design. This is due to the nature of the study whereby the opinion and views of people are sampled. According to Singleton & Straits, (2009), Survey research can use quantitative research strategies (e.g., using questionnaires with numerically rated items), qualitative research strategies (e.g., using open-ended questions), or both strategies (i.e., mixed methods). As it is often used to describe and explore human behaviour, surveys are therefore frequently used in social and psychological research.




This chapter presents the analysis of data derived through the questionnaire and key informant interview administered on the respondents in the study area. The analysis and interpretation were derived from the findings of the study. The data analysis depicts the simple frequency and percentage of the respondents as well as interpretation of the information gathered. A total of eighty (80) questionnaires were administered to respondents of which only seventy-seven (77) were returned and validated. This was due to irregular, incomplete and inappropriate responses to some questionnaire. For this study a total of 77 was validated for the analysis.




It is important to ascertain that the objective of this study was to ascertain an assessment of business environment and its impact organizational growth (a case study of Nigeria bottling company). In the preceding chapter, the relevant data collected for this study were presented, critically analyzed and appropriate interpretation given. In this chapter, certain recommendations made which in the opinion of the researcher will be of benefits in addressing an assessment of business environment and its impact organizational growth


This study was on ascertain an assessment of business environment and its impact organizational growth. Three objectives were raised which included: To provide a basic understanding of the concept of the business environment, to determine the advantages of the environment on business organization, to highlight the problem of environment before establishing any business organization and to recommend solution to environment problem in a business venture. A total of 77 responses were received and validated from the enrolled participants where all respondents were drawn from Nigeria bottling company in Lagos. Hypothesis was tested using Chi-Square statistical tool (SPSS).


This study focus on the impact of business environment on organizational performance, it is important for the management to check the relationship between the workers; employees and their customers. In the absences of good infrastructures, the productivity level could be affected and it may also hinder the performance of the workers. There is need for motivation on the part of employees


From the analysis made in the study, it will be suitable to improve on management level, worker welfare, consider government policies, well trained or educated and finally improve on the technological equipment used for business.

This research will help in adding to knowledge of people in business. People could use some analysis/techniques in the research to solve certain problems they might face in their business.

Knowing that business effectiveness cannot be ascertain, the research will help the company to ascertain or achieve effective performance, through the use of some of the techniques.


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